Hope your weekend gets
off to a great start! We heard Kim is experiencing a change, leaving
Australia quickly and getting back to home base as soon as she can. Even
stars have their probs! At least her Kardashian Kollection of Handbags
has gotten a big PR push!
Is it true what they say about Kim?
And if it is true (or not) who really cares in the beauty world??
That's why we here at BE! like to say, "Excite the public about the
salon experience" and why it is worth talking about whenever there is a
personal story we can attach to it.
Christopher Mannor, BE!'s Hot Style Director
(left) paid a surprise visit to XChanges Salon in Union, NJ last month.
Along with Annie & Steven Casciola, the three BE!'s wanted to see
Rosi's hot salon & team - and acknowledge her for the exciting work
& message they gave on the BE! HOT SPOT Stage just a few weeks ago
at the Emiliani Expo. Like Kim, XChanges can make their own HOT OFF THE
PRESS news, too! ( Yes, Salons can brand, too! )
It's all a media game,
and like a lot of games (Sports, etc) we are all a bit "addicted to
the story" -- real or not -- that gets us excited and gives us something
to talk about. We in the salon biz know all about keeping a hot story
going!
No, Rosi's not divorcing anyone (that
we know of!!), but she does have a lot to talk about! Rosi's got her
own fan base that visits her salon every few weeks, and that's in our
opinion, why she is part of BE!'s HOT 100 Salons in America (and NJ).
Like Kim, Rosi has lots of fans!!
The BE! message here?
In a world of non-stop media and press "noise," make sure YOUR message
brands you the way you'd like to be seen. Kim does it her way, Rosi does
it her way, Media does it their way and you can always do it YOUR way!
It's All good! Have a fun and fab weekend!
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