Thursday, February 2, 2012

BREAKING NEWS: TIGI Has Gone Direct


TIGI - By Hairdressers For Hairdressers
Dear Modern Salon Readers,


This letter is to inform you that effective February 1, 2012, TIGI® will handle the full-service street distribution of its products through Direct Sales Specialists that will call directly on your business in the US. Our distributors will remain strong partners to furnish TIGI® products through their store networks.

TIGI®, a leader in the professional haircare industry, which markets brands under Bed Head®, B4M™, Catwalk®, S-factor™, Rockaholic™, Hair Reborn™, Copyright Colour™ and TIGI® Cosmetics, will have a dedicated team to service, market, educate, train and ship TIGI® products directly to your salon.

TIGI® will deploy its highly trained Direct Sales Specialists to call upon your salon and provide:
• Business and merchandise planning
• Highly customized education through local educational activities and events along with our flagship SOHO Academy in the heart of New York City and Learning Lab in TIGI® headquarters outside of Dallas, TX
• Value-added promotions and incentives to improve salon profitability
• Newly re-launched In Crowd Salon Loyalty program with strong back bar and education incentives along with other increased benefits
• Experienced Customer Support Hotline for prompt service and deliveries
• Dedicated full-time TIGI® Copyright Colour™ product hotline

To further support professional salons and stylists, TIGI® products and promotions will continue to be readily available through your local distributor stores. Please email tigidirect@tigihaircare.com or call 1-800-259-8596 with any inquiries about working with a TIGI® Direct Sales Specialist.

Have a very happy and successful 2012.

Sincerely,
TIGI
Vince Davis
General Manager, TIGI Americas
TIGI

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