Who is Ouidad?
Ouidad combined scientific knowledge with an understanding of curly hair’s special needs. She takes an active part in formulating and creating her line of protein and vitamin enriched hair products that work with antioxidants to make curls defined, soft, shiny and manageable.
Ouidad Philosophy
In most cases, people are selecting formulas that are inappropriate for their hair type or using the products incorrectly. Curly hair requires specific products, and Ouidad’s products are specifically designed for curly hair. And they are always satisfaction guaranteed!
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